[. . .]
There's one more option that might make a difference, particularly among middle and upper-income Americans: Strong and sustained calls to service from the nation's political leaders, up to and including the commander-in-chief.
Last fall, Charles Moskos of Northwestern University, a prominent expert on military manpower, asked a group of recruiters what would most help them: tripling bonuses or enlisting presidential daughter Jenna Bush.
The recruiters' choice was unanimous: Jenna Bush.
[. . .]
If the First Fluffers aren't soldier material, why doesn't Chimpy at least have them working for the USO?
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