One of Amsterdam's most popular attractions among young adults, the Heineken Experience, has reopened after a year of renovations.
The new Experience updates its offerings with several high-tech exhibits targeting the YouTube generation.
For instance, visitors can perform karaoke of the cheesy Dutch classic song "Tulips from Amsterdam" against a backdrop of canals - and instantly send a video clip of the event by e-mail to their friends.
There ain't enough beer in the world to get me to do karaoke. I'll pass out long before I'm drunk enough.
At the end of the tour comes - what else? - a bar stocked entirely with Heineken. As a gag, bartenders serve water to anybody who tries ordering a Bud.
I'm surprised they don't trot out a horse with a tap handle on it...
www.heinekenexperience.com
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