Studies show that by age 12, most girls lose interest in math, science and technology and their chance at most future jobs. Girls Go Tech is an initiative to encourage girls to develop an early interest in these subjects and, ultimately, maintain that interest as they grow up to help ensure a more diverse, dynamic, and productive workforce in the future. The PSA campaign highlights the math, science and technology behind everyday life, and encourages young girls to, "Set your sights on math and science. It's a great way to see the world." The PSAs direct viewers to visit www.GirlsGoTech.org, an interactive website which provides activities that encourage girls to become interested in how things work.
- The Ad Council
Personally, I'd like to see more women in the engineering fields. I'd like to see a few more women mechanics too. You should work with the ugly bastids I have to. Yeesh!